Monday, May 18, 2009

Long Form Video Sites Growing Faster

Is the online video world moving more toward TV on demand?

From today's NYTimes comes the story Social Media Eclipses Email, which shows the dramatic growth in both social media and online video. Time spent on social media sites has now eclipsed the time spent on email sites. This is a sea change in consumer behavior.

In addition, the article goes on to say something equally dramatic:

"Sites with long-form videos (averaging six to eight minutes) are showing much more growth and user time spent online than those with shorter videos."

is this all attributable to Hulu.com? One can't say yet, but....

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