Saturday, October 25, 2008

Want To Upload to Many Sites at One Time? TubeMogul's Your Tool



Want to put your videos up on many different sites without sitting through the process over and over, uploading on each individual site? Then tubemogul's for you. Check it out and then traipse on over.

You must already have a user name and password for each site and enter that info into tubemogul. Here's the way it works:



Thanks to Paula Sorti of WorldWalk Media for this tip. At yesterday's BizTechDay genius bar (where I was allegedly a genius), someone asked me what site did this and Paula had the answer.

Friday, October 24, 2008

Presentation at BizTechDay.com for YouTube101



A few photos have been omitted in the process of uploading this to SlideShare.net - namely some Jeopardy screen shots.

Classes and Consulting Services: Conference Handout

Want help sorting out how to use web video for your startup or small business? I'll be presenting an overview of some options in a 30-minute talk Saturday...but if you want more in-depth help, consider these options:

Classes: The Saturday Series
3 Daylong Classes, 1 Webinar, Book
Focus on small business web video and learn how to use it for your business.
Location TBD: SF, East Bay, South Bay and/or Marin locations
Dates TBD: one Sat. each in Nov., Dec. and Jan.
Cost: $295 (includes all three sessions, webinar and book)

Session 1: Web Presence for Small Business
• Site: Web, Social Media, Blogs, Audio and Video Plan
• Advertising: Social Media, Online Ad Campaigns

Session 2: Do It Yourself Video Production
• Simple web videos and great online tools

Session 3: Outsource It! Free or Cheap Video Productions
• Don’t do it yourself ($0 to $1,600ish)

Coaching
• Personal trainer style, i.e.1-2 or more hours/week (phone or online webinar meeting, or in person in Oakland)
Cost: Packages: 10 hours, $1,000; 20 hours, $1,800
[Conference 10% off special: 10 hours, $900; 20 hours, $1,600; must send check postmarked no later than Monday, Oct. 27 to Strayer & Co., Inc., 6007 Majestic Ave., Oakland CA 94605]
• Can also include blogs, podcasts and social media


Consulting and Production
• Strategy and planning
• Collaborate, co-produce, co-create or have us do it for you
Cost: Project or hourly rate

Questions? Call 510.336.4067 or visit pamstrayer.com for more contact info.

Book Extra: Create Your Own Digital Movies, The Business Chapter

The book I originally wrote in 2005 for making personal videos, Create Your Own Digital Movies, originally included not 5 but 6 projects, including this chapter on business videos, which was cut from the book.

But I've dug it up, hoping it might be of some help to the BizTechDay.com audience...so find it here. I thought the example sites in it might seem old and out of date, but I think they actually surprisingly still stand the test of time! :)

Slide Show of the Day on Slideshare: Great Video Overview

Need to get up to speed on the current web video landscape? Here's a great place to start:

Look Smart, Be Smart: Make Your Leaders Come Alive

A how to tip: want to make your team page look smart, be smart?

Here's a tip from Market7.com, maker of video collaboration software, where the team page comes alive, thanks to Shannon Newton.

First, see the page.


Want to know they did that? Here's Shannon's how to, which you can pass along to your programmer or video professional (or teenager).

Step 1: Record your video, no more than 10 seconds.

Step 2: Export your video in flash video (.flv) format using flash encoder.

Step 3: Create a SWF file that simply loops the using Adobe Flash that loops

Some notes on Step 1 - You will want your loop to seem continuous so record 10 seconds where the first frame is the same as the last. The entire loop should not last more than 10 seconds but can be shorter. Not only do you want your loop to be short, you want there to be a moment where they believe it is a still photo. The first frame shouldn't have any motion blur. Also, the motion can either be the subject or the BG but avoid both. You want the picture to go from still to subtle but noticeable movement, not suddenly EXPLODE with movement.

Some notes on Step 2 - When you export your flash video, you want the file size to be very small. As a result, 15 FPS and a small image size are key. Smaller file downloads keep this fun and not annoying.

Some notes on Step 3 - When you set up your flash video, make the first frame the best looking one. shift the frame sequence so that this is the case. The reason for this is that while the SWF is loading, the first frame will be the one you want to display. It's ok if there is a pause because there will be something to look at until the whole thing starts moving. You can use the video swf template that comes with Flash. No controls, keep it simple.

The last thing you want to do is embed this SWF into your page.

Again, this is not something I would recommend for beginners, and I probably couldn't implement this myself, but you can send these instructions to your own Flash person to create this for your site.

Thursday, October 23, 2008

iPhone WebCam Madness


Super fun...WorldView lets you watch webcams on your iPhone. You can even save photos from them to your iPhone, too.

It's worth a visit to the Buzzworks site to see their demo video.

I've been trying to figure out how a business might use this...got any ideas?

One way would be to have a webcam inside your business somewhere...somewhere interesting?

HelloHealth - Startup Video, Nicely Done


MYCA's Hello Health is a new health platform for cutting edge doctors who want to run their medical practice using email, IM, cell phones - i.e. what a lot of people would consider to be "normal" as in this feels like 2008.

The company is doing a very nice job of presenting its messages in short varied videos on the site (which are not embeddable on this blog.) Take a look.

Very good for giving you an immediate sense of what's different about their company and what they have to offer.