Want to compare video hosting sites? Check out the video online hosting services comparison chart on Wikipedia.
Better yet, get an understanding of which sites get the most video traffic, also courtesy of Wikipedia.
Or if you really want a deep dive into this subject of online video distribution, check out this blog, from Larry Kless.
Thursday, October 23, 2008
Wednesday, October 8, 2008
The Ultimate Eye Candy Maker: Animoto
This USA Today blog post says what's best about Animoto, which bills itself as "the end of slideshows."
This amazing online tool lets you crank out captivating, compellingly watchable videos. I call it the ultimate-eye-candy-maker.
I like their video on Techcrunch. But you'll have to go there to see it [since the embed tags aren't available].
Don't miss the Animoto case studies videos. The Barker Lounge one is a fun one to look at. The pet owners paradise sends out a weekly video via email to its customers featuring a photo montage of the dogs who have been boarding there the previous week.
This amazing online tool lets you crank out captivating, compellingly watchable videos. I call it the ultimate-eye-candy-maker.
I like their video on Techcrunch. But you'll have to go there to see it [since the embed tags aren't available].
Don't miss the Animoto case studies videos. The Barker Lounge one is a fun one to look at. The pet owners paradise sends out a weekly video via email to its customers featuring a photo montage of the dogs who have been boarding there the previous week.
Totally Awesome Collaboration Tools: OpenACircle
Get the beta now! You'll get addicted.
And it's free, free, free.
It won best of show at DemoFall08.
And it's free, free, free.
It won best of show at DemoFall08.
Tuesday, October 7, 2008
Super Low Cost Web Video Ads
Both Jivox and TurnHere were featured in an August 2008 article in the Wall Street Journal on low cost video online ads. If you can't access the article online, it's available at the Jivox web site (pdf).
Reading the article and looking at the ads below gives you a good idea of what to expect from various vendors who offer different pricing and placement options.
See the ads:
TURNHERE
The first ad you'll see below is from TurnHere
Chris Smith, president of Cresco Equipment Rentals, an equipment-rental company based in Livermore, Calif.. He paid TurnHere a flat rate plus a monthly fee of $100 to $1,000. A camera person videotaped Cresco products, local customers and local employees.
The videos appeared on Cresco's Web sites and in search-engine listings, increasing soared web traffic from 14,500 hits a month from 4,000 in less than a year.
JIVOX
Jivox lets customers create commercials at no cost, but charges about $5 to $20 per 1,000 views of the video. You can make your own ad, using stock footage.
A bed and breakfast owner, Mr. Boruta targeted California, Nevada and Washington viewers looking at local television and newspaper Web sites on Wednesday and Thursday nights, when he suspected they were making weekend plans. Once his ads launched, he saw dramatic and verifiable results.
"Our Web traffic tripled instantly, from 10 hits a day to 30," and soon "all of our rooms were booked solid," Mr. Boruta says. The cost of running the ad for 40,000 views (measured as how many times a user watched the video through the end): $500.
Mr. Boruta says 85% of customers brought in the online coupon, so he knew the ad was working. "We're a small bed and breakfast, so tripling the visits to our Web site and having to actually turn customers away is a big deal," he says.
Reading the article and looking at the ads below gives you a good idea of what to expect from various vendors who offer different pricing and placement options.
See the ads:
TURNHERE
The first ad you'll see below is from TurnHere
Chris Smith, president of Cresco Equipment Rentals, an equipment-rental company based in Livermore, Calif.. He paid TurnHere a flat rate plus a monthly fee of $100 to $1,000. A camera person videotaped Cresco products, local customers and local employees.
The videos appeared on Cresco's Web sites and in search-engine listings, increasing soared web traffic from 14,500 hits a month from 4,000 in less than a year.
JIVOX
Jivox lets customers create commercials at no cost, but charges about $5 to $20 per 1,000 views of the video. You can make your own ad, using stock footage.
A bed and breakfast owner, Mr. Boruta targeted California, Nevada and Washington viewers looking at local television and newspaper Web sites on Wednesday and Thursday nights, when he suspected they were making weekend plans. Once his ads launched, he saw dramatic and verifiable results.
"Our Web traffic tripled instantly, from 10 hits a day to 30," and soon "all of our rooms were booked solid," Mr. Boruta says. The cost of running the ad for 40,000 views (measured as how many times a user watched the video through the end): $500.
Mr. Boruta says 85% of customers brought in the online coupon, so he knew the ad was working. "We're a small bed and breakfast, so tripling the visits to our Web site and having to actually turn customers away is a big deal," he says.
Sunday, October 5, 2008
YouTube Inspiration
What better place to look than YouTube's annual award nominees?
Look here.
I personally like the entries in the Instructional category.
Look here.
I personally like the entries in the Instructional category.
Thursday, October 2, 2008
YouTube: Video Interactivity (Just Like The Old Days, Only Better)
In the olden times of CD-ROMs, people were pretty excited about video interactivity and by this I mean being able to let people make selections on screen while a video is playing.
Thanks to Google's acquisition of Omnisio this summer, you can now do easy video interactivity using these features on YouTube.
Because they call it video annotations, a lot of people might miss out on how exciting this feature can be. (Annotations makes it sound like a homework assignment footnote or something.) But it's way cool, as you can see in this here video:
Want to know how to use it yourself? Get started here:
For more specific instructions, see the YouTube Help page for Video Annotations. I wish they had their own how-to video about using these features, but...for better or for worse, the way of YouTube HQ is to let users make the how to videos about their features. Viva la community.
Thanks to Google's acquisition of Omnisio this summer, you can now do easy video interactivity using these features on YouTube.
Because they call it video annotations, a lot of people might miss out on how exciting this feature can be. (Annotations makes it sound like a homework assignment footnote or something.) But it's way cool, as you can see in this here video:
Want to know how to use it yourself? Get started here:
For more specific instructions, see the YouTube Help page for Video Annotations. I wish they had their own how-to video about using these features, but...for better or for worse, the way of YouTube HQ is to let users make the how to videos about their features. Viva la community.
Wednesday, October 1, 2008
Record, Stream Live Video from Your Nokia Phone? Wow
Right now it only works with Nokia, and with specific Nokia phones, but it's really amazing. Got some real eyebrow-raising attention at Streaming Media conference. For good reason.
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